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How to Act Fast During a Communications Crisis

Editor’s Note: This post first appeared on O’Dwyers PR. Find the full story at odwyerpr.com By Christine Reimert It’s been a tough few weeks for brands. Blue Bell ice cream was victim of a...

Building Your Agency’s Bench — The Importance of Collaboration In and Out of the Office

Collaboration. Teamwork. Unity. These three words play a pivotal part in my life both personally and professionally. Since I was a little girl I’ve been involved in team sports. Whether I was on a...

Branding for Business: What Constitutes a Sandwich?

This blog was written by Alyssa LaMont, a D+P intern who is a senior at Saint Joseph’s University. What is a sandwich? This seems like an easy question, right? When you think about it,...

5 Spring Cleaning Tips for PR Pros

Hello spring-like weather, sunshine and dreaded allergies! (Unless you’re in the Midwest and Central Plains who just had a huge snowstorm storm, I’m so sorry!) Soon enough, we’ll be in the full swing of...

3 ways Journalists and PR Pros can build a better relationship

By Andy Stettler Hey journalist friends! If there’s one thing media relations professionals want you to know, it’s this: the PR pro is only successful in the eyes of their clients when their story...

What it means to be ‘Off the Record’ — Part 2

Part Two of D+P-er Brianna Taylor’s on the record perspective about going off the record with reporters. Click here to read Part One. When should I go off the record? Going off the record is...

What it means to be ‘Off the Record’ — Part 1

Whether coincidental, or as a result of the topic being thrust into mainstream media, questions about going off the record or on background have increased among our clients. What exactly does off the record...

Lessons I Learned in PR from C.J. Cregg on The West Wing

Before Scandal’s Olivia Pope and Eli Gold on The Good Wife, there was C.J. Cregg, press secretary for President Jeb Barlet on The West Wing.  And for seven seasons, C.J. knocked it out of...