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How to Prevent ‘What If’ From Becoming ‘What Now?’

No one likes to think about the “what if.”  But if we learned anything after a year amidst a pandemic, it’s that planning for the “what if” is essential.  We invest so much human...

D+P Issues Management Leader Weighs In On Lessons Learned from Cuomo Crisis

Photo Caption: NEW YORK, UNITED STATES – 2020/09/29: New York State Governor Andrew Cuomo holds daily media announcement and briefing at 633 3rd Avenue, Manhattan. Governor discussed Stabilization and Recovery Program for the state as...

D+P Hot Takes: Four Seasons Total Landscaping Emerges as True Super Bowl Winner

Four Seasons Total Landscaping was thrust into the national spotlight when reports emerged last November of the Philly-based landscaping company serving as the backdrop of an “emergency” press conference held by former President Donald...

D+P Hot Takes: The Eagles, a coach and a news conference that went awry

New Eagles coach Nick Sirianni’s first news conference has become a meme – for a fumbling and stumbling answer in which he seemed to call his players less than bright and maybe even stupid....

Words Matter

Words matter. And if you’re in a profession like mine, you spend a lot of time considering just the right ones. I’ve built my career counseling CEOs and other executives on delivering the words...

Pandemic Pivots: How One Small Town Company Saw Big Results

Many brands have pivoted to align with the new needs of society in response to the pandemic. I’ve read countless stories of companies around the country helping their communities. Walmart, for instance, initiated a...

The Trials of Toilet Paper: How TP companies are battling criticism during COVID-19

Milk: Check Bread: Check Toilet Paper: …Wait, where is the toilet paper? It’s a product we often don’t think about replenishing until the very last minute but as the coronavirus ramped up in the...

How Big Business Brands are addressing Coronavirus

UPDATED: Monday, March 16, 2020 As COVID-19 has been upgraded to a Pandemic, states have shut down public schools and non-essential retail while placing a ban on gatherings of people over 50. It’s a...