Topic

Social Media

Social media graphics to slide decks: Canva is the communication tool that does it all

Canva is increasingly a favored tool among both communication students and professionals and for good reason. While some may know the graphic design program as just a place to make Instagram graphics, Canva offers...

D+P Joins TikTok

D+P is joining TikTok! Follow our new account to learn more about public relations, our Philadelphia-based agency and our talented team of creative PR professionals.  Throughout the pandemic, TikTok saw a surge in downloads as many...

Fleeting Content for Business: Is It Worth the Hype?

Prior to 2013, Snapchat was nothing more than an app to send real-time photos to friends and family. I have a vivid memory of when Snapchat first added its stories feature and quite frankly,...

Fool Proof Way for Brands to Win April Fool’s Day – Don’t Play

When working in social media and public relations, nothing brings you joy quite like a national holiday. It’s a simple content generator that allows you to reinforce messaging, celebrate and interact with your followers....
women scrolling through tiktok on an iphone

Get more views on TikTok: Five easy steps to going viral

In January 2021, I had a grand total of eight followers on TikTok. One day, a silly makeup challenge video that I posted got more than 40,000 views. How did I do it? Completely...

How smaller companies are finding success on TikTok

Think TikTok is just for dance videos? Plenty of companies, both big and small, find that the video-sharing app with more than 1 billion monthly active users is a useful tool to communicate their...

D+P Hot Takes: Four Seasons Total Landscaping Emerges as True Super Bowl Winner

Four Seasons Total Landscaping was thrust into the national spotlight when reports emerged last November of the Philly-based landscaping company serving as the backdrop of an “emergency” press conference held by former President Donald...

What’s Trending: Social Media Predictions for 2021

 2020 tested our strength, taught us valuable lessons and reminded us to always stay stocked up on toilet paper. When much of the world halted in March, social media raged on. So much so,...